This Cookie Policy explains what cookies are, the types of cookies we use on mypracticeacademy.com (the "Website"), and how you can manage your cookie preferences.

1. What Are Cookies

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work efficiently, provide a better browsing experience, and supply information to site owners.

Cookies can be "session" cookies (which expire when you close your browser) or "persistent" cookies (which remain on your device for a set period or until you delete them). Cookies can be set by the website you are visiting ("first-party cookies") or by third-party services operating on that website ("third-party cookies").

2. Essential Cookies

These cookies are strictly necessary for the Website to function and cannot be switched off. They are set in response to actions you take, such as logging in, setting preferences, or completing a purchase.

3. Analytics Cookies

We use Google Analytics 4 (GA4) to understand how visitors interact with our Website. These cookies collect information about your visit, including:

  • Pages you view and the order in which you view them
  • How long you spend on each page
  • How you arrived at our Website (search engine, direct link, social media, ad)
  • Your general geographic location (city/region level, not precise location)
  • Device type, browser, and operating system
  • Interactions with site elements (clicks, scrolls, form submissions)

Google Analytics data is retained for 26 months. IP addresses are anonymized before being stored. Google's privacy policy is available at policies.google.com/privacy.

4. Advertising Cookies

We use the Meta Pixel (formerly Facebook Pixel) and the Conversions API (CAPI) for advertising purposes. These technologies allow us to:

  • Track conversions: Measure the effectiveness of our ads on Facebook and Instagram by seeing what actions you take on our Website after clicking an ad
  • Build custom audiences: Create groups of visitors based on pages viewed or actions taken, so we can show relevant follow-up ads
  • Optimize ad delivery: Help Meta's ad platform find people most likely to be interested in our courses and services
  • Retargeting: Show ads to people who have visited specific pages on our Website

The Conversions API (CAPI) sends event data server-to-server, in addition to the browser-based pixel, to improve accuracy and reliability of conversion tracking. Data sent includes hashed email addresses and event information. Meta's data policy is available at facebook.com/privacy/policy.

5. Preference Cookies

Preference cookies allow our Website to remember choices you have made, such as:

  • Language preferences
  • Theme or display settings (light/dark mode, if available)
  • UI preferences within the dashboard (sidebar state, default views)
  • Whether you have dismissed notification banners

These cookies improve your experience by avoiding the need to re-enter preferences each time you visit. They are typically persistent cookies with durations ranging from 30 days to 1 year.

6. How to Manage Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to view, delete, and block cookies from websites. Note that blocking certain cookies may affect the functionality of our Website.

Google Chrome

Settings > Privacy and Security > Cookies and other site data
support.google.com/chrome/answer/95647

Mozilla Firefox

Settings > Privacy & Security > Cookies and Site Data
support.mozilla.org/en-US/kb/enhanced-tracking-protection-firefox-desktop

Apple Safari

Preferences > Privacy > Manage Website Data
support.apple.com/guide/safari/manage-cookies-sfri11471

Microsoft Edge

Settings > Cookies and site permissions > Manage and delete cookies and site data
support.microsoft.com/en-us/microsoft-edge

7. Opt-Out Options

Google Analytics

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on. This add-on prevents the Google Analytics JavaScript from sharing information with Google Analytics about visit activity.

Meta / Facebook Advertising

You can manage your Meta ad preferences and opt out of interest-based advertising at facebook.com/adpreferences. You can also opt out through the Digital Advertising Alliance at optout.aboutads.info.

"Do Not Track" Signals

Some browsers include a "Do Not Track" (DNT) feature that sends a signal to websites requesting that your browsing activity not be tracked. We respect DNT signals and will limit tracking accordingly when a DNT header is detected. However, not all third-party services we use may honor DNT signals.

8. Contact

If you have questions about this Cookie Policy, contact us:

My Practice Solutions LLC
Sheridan, Wyoming
Email: [email protected]